NextRow Digital, Author at NextRow

AJO RT-CDP

May 17, 2021

Adobe journey optimizer-realtime omnichannel journeys for better customer interaction

Please note that while Adobe Journey Optimizer is expected to be released later in 2021, we have only been given a “roadmap” without any commitment to this specific application or its related features. Whether you’re still catching up on sessions or watching highlights from Adobe Summit 2021, you’re sure to…

NextRow Digital

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Marketo

April 14, 2021

How to Maximize your Marketo ROI

Measuring the effectiveness of any tool in terms of revenue contribution is key when finessing your marketing practices. Knowing whether the tech used is delivering any return on investment is crucial to any organization looking to optimize its marketing practices. Optimizing a complex marketing automation tool such as Marketo requires…

NextRow Digital

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Marketo

March 31, 2021

How Do Marketo Smart Campaigns Help Marketers?

Sending the right message is not magic, but the results can be. Knowing what the “right” message is can be tricky though; it requires an understanding of a customer’s needs and of timing. Have you ever wondered what will happen if you miss the alert that a potential lead has…

NextRow Digital

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Marketo

March 5, 2021

Marketo Engage Latest Update- Changes To Design Studio URLs

Adobe released details about the upcoming changes in Marketo Engage. Marketo Engage will gradually begin provisioning new subscriptions with the new URL structure from Jan. 21, 2021. By March 5, 2021, all new Adobe Marketo subscriptions will be provisioned with the new URLs. For all existing users, the changes will…

NextRow Digital

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Marketo

March 4, 2021

How To Plan And Migrate To Marketo

Migrating your current marketing automation to Marketo is an easy decision to make, but there is a huge volume of data, growing daily, that makes the transition tricky. Moreover, marketers need to keep up with the many channels' customers use to remain relevant. Marketo steps in as one of the…

NextRow Digital

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Marketing Automation MarTech

March 4, 2021

Want to Become An Expert In Marketing Technology?

Marketing is an indispensable part of business, or of profitable business. The old days of marketing were limited to banner ads, events, door to door, word of mouth, television advertisement, and radio advertisement. Modern day technologies and internet have completely transformed marketing. Nowadays, marketing is a vast term that encompasses…

NextRow Digital

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Magento Marketing Automation

March 4, 2021

Magento 2.4.2- A Contemporary Approach for ECommerce Business

Magento is always releasing upgrades and improvements to enhance user experience. This time, Magento 2.4.2 introduces advanced performance, better security, and many other features and functionalities. With more than 280 bug fixes and 30 security improvements, it takes UX to a completely new level. Let’s see what is new in…

NextRow Digital

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Adobe Target

October 16, 2020

Adobe Target: Basics and Beyond

Adobe Target is a website optimization tool that enables data-driven marketers to optimize and deliver personalized, content-led experiences to their customers. Known for its A/B testing and multivariate testing, Target can help you decipher the prospects’ journey and build an engaging audience segment to convert MQLs into SQLs, thereby improving…

NextRow Digital

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Adobe Experience Manager

September 3, 2020

Vanity URLs in AEM – Part 2

In our previous blog, we have seen how to create Vanity URLs in AEM. But, just by creating vanity URLs, end-users will not be able to access the page using the vanity URL as a request from the end user first hits dispatcher. And the dispatcher doesn’t have the list…

NextRow Digital

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Adobe Experience Manager

September 3, 2020

Crypto Support in AEM (Syncing keys among AEM instances)

In our previous blog, we saw how we can encrypt the secured and confidential data through OOTB AEM Crypto Support and store it in a code repository in the form of OSGi configuration. Crypto Support is based on keys (hmac and master files) which are unique for each AEM instance.…

NextRow Digital

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Adobe Experience Manager

September 3, 2020

How to Use Crypto Support in AEM to Encrypt/Decrypt Data?

While working with AEM, sometimes we have requirements to call third-party APIs/Services. Configurations related to these APIs/Services like username, passwords, client id/secrets, API keys are usually stored in a code repository in the form of OSGi configuration. This sensitive information should be stored encrypted rather than plain-text format. This is…

NextRow Digital

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Adobe Experience Manager

September 3, 2020

Make List View as Default View in AEM Assets

AEM Assets allows customers to manage their digital assets for e.g., images, videos, documents, and audio clips in a web-based repository. It includes Metadata-support, Renditions, Digital Asset Management Finder and AEM Assets Administration UI. Most of the AEM Authors like to view their assets in List view compared to Column…

NextRow Digital

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Salesforce

September 3, 2020

What is Salesforce-Adobe Campaign Connector?

Adobe Campaign is a marketing automation tool that helps your business to simplify and manage all the marketing campaigns. Using Automation rules in Adobe campaign, you can implement various email marketing strategies for your leads to increase the conversion rate of your campaigns. Salesforce CRM is a marketing technology that…

NextRow Digital

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Adobe Experience Manager

August 14, 2020

AEM Application Maintenance Tips and Tricks

In today’s world, Adobe Experience Manager (AEM) is a comprehensive content management solution for building websites, mobile apps and forms. And it makes it easy to manage your marketing content and assets. Adobe Experience Manager can be a real challenge to architect, deploy, and integrate. A prime factor here is,…

NextRow Digital

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Adobe Experience Manager

August 12, 2020

How to Restore AEM Instances using Journal Log in Adobe Experience Manager?

As an AEM developer, we try multiple things in our local instance and there is a high chance of instances getting corrupted once in a while. Ever wondered how easy it is to restore AEM instances using the journal log? If not, then this blog is for you. This blog…

NextRow Digital

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Adobe Experience Manager

August 12, 2020

Creating AEM Delta Content Packages Using Groovy Script

In today's world, most of the developers try to find the delta content manually in AEM by checking the timestamp of pages and assets and add these paths in the filers of AEM package. Though its not an incorrect way, but there are high chances of missing some pages or…

NextRow Digital

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Adobe Experience Manager

August 12, 2020

A Comprehensive Guide on how to Create Vanity URL in AEM

Vanity URLs in AEM It’s important to have a short and meaningful URL structure for easy readability and SEO optimization. As an author or a developer, it would be confusing to generate vanity URLs in AEM. In this article, we would be seeing steps to generate vanity URLs. Before we…

NextRow Digital

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Adobe Experience Manager

August 12, 2020

How to Implement Search Components in AEM?

Search is one of the key features for any website. Implementing an efficient search component on a website can considerably improve the experience of visitors. For AEM-powered sites, using Out-of-the-box (OOTB) search component without creating any new indexes has been a challenge. Our main goal here is to leverage OOTB…

NextRow Digital

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Adobe Experience Manager

August 4, 2020

Getting Started with Apache Sling Repo Init

At times, setting up the initial state of AEM repository may appear cumbersome, especially when we have to setup multiple things beforehand such as: 1. Creating service users 2. Creating user groups 3. Setting up ACLs/permissions for these users 4. Base content structure inside /conf or /content That said, it’s…

NextRow Digital

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Adobe Campaign Marketing Automation

August 4, 2020

Take Your Email Marketing to Next Level With the Adobe Campaign

Emails are as important as ever – may be even more. However, to succeed in today’s experience-driven world, you just can’t rely on the same old marketing techniques. Now, it has become important for marketers to understand the right context of the message to make it truly relevant to their audience’s preferences. Offering an excellent experience…

NextRow Digital

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NextRow Digital

Adobe journey optimizer-realtime omnichannel journeys for better customer interaction

How to Maximize your Marketo ROI

How Do Marketo Smart Campaigns Help Marketers?

Marketo Engage Latest Update- Changes To Design Studio URLs

How To Plan And Migrate To Marketo

Want to Become An Expert In Marketing Technology?

Magento 2.4.2- A Contemporary Approach for ECommerce Business

Adobe Target: Basics and Beyond

Vanity URLs in AEM – Part 2

Crypto Support in AEM (Syncing keys among AEM instances)

How to Use Crypto Support in AEM to Encrypt/Decrypt Data?

Make List View as Default View in AEM Assets

What is Salesforce-Adobe Campaign Connector?

AEM Application Maintenance Tips and Tricks

How to Restore AEM Instances using Journal Log in Adobe Experience Manager?

Creating AEM Delta Content Packages Using Groovy Script

A Comprehensive Guide on how to Create Vanity URL in AEM

How to Implement Search Components in AEM?

Getting Started with Apache Sling Repo Init

Take Your Email Marketing to Next Level With the Adobe Campaign

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