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NextRow Digital

Adobe Summit
March 24, 2022

Abstract of Adobe Summit 2022-A Magnificent Experience

With the ever-evolving marketing dynamics, it is very important for marketers and businesses to be up to date with the latest trends and advancements in marketing strategies, technologies, and practices. Adobe Summit 2022 concluded successfully recently. The summit had over 200 informative sessions covering a wide array of topics including…
Adobe AnalyticsAdobe Experience PlatformAJOMarketing AnalyticsSalesforce
August 18, 2021

Modern Marketing Analytics and Metrics for Modern Marketers

Modern marketing teams can have countless marketing strategies to drive expected results, from social platforms, advertising to press releases, email campaigns, and more. Marketers continue experimenting with various channels, content, and tactics to promote significant growth in customer acquisition and marketing ROI optimization. All these efforts are in vain, though,…
April 14, 2021

How to Maximize your Marketo ROI

Measuring the effectiveness of any tool in terms of revenue contribution is key when finessing your marketing practices. Knowing whether the tech used is delivering any return on investment is crucial to any organization looking to optimize its marketing practices. Optimizing a complex marketing automation tool such as Marketo requires…
March 4, 2021

How To Plan And Migrate To Marketo

Migrating your current marketing automation to Marketo is an easy decision to make, but there is a huge volume of data, growing daily, that makes the transition tricky. Moreover, marketers need to keep up with the many channels' customers use to remain relevant. Marketo steps in as one of the…
Adobe CampaignMarketing Automation
August 4, 2020

Take Your Email Marketing to Next Level With the Adobe Campaign

Emails are as important as ever – may be even more. However, to succeed in today’s experience-driven world, you just can’t rely on the same old marketing techniques. Now, it has become important for marketers to understand the right context of the message to make it truly relevant to their audience’s preferences.   Offering an excellent experience to…
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