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NextRow Digital

marketing analytics | modern marketing | NextRow Digital
Adobe AnalyticsAdobe Experience PlatformAJOMarketing AnalyticsSalesforce
August 18, 2021

Modern Marketing Analytics and Metrics for Modern Marketers

Modern marketing teams can have countless marketing strategies to drive expected results, from social platforms, advertising to press releases, email campaigns, and more. Marketers continue experimenting with various channels, content, and tactics to promote significant growth in customer acquisition and marketing ROI optimization. All these efforts are in vain, though,…
April 14, 2021

How to Maximize your Marketo ROI

Measuring the effectiveness of any tool in terms of revenue contribution is key when finessing your marketing practices. Knowing whether the tech used is delivering any return on investment is crucial to any organization looking to optimize its marketing practices. Optimizing a complex marketing automation tool such as Marketo requires…
Migrate to Marketo
March 4, 2021

How To Plan And Migrate To Marketo

Migrating your current marketing automation to Marketo is an easy decision to make, but there is a huge volume of data, growing daily, that makes the transition tricky. Moreover, marketers need to keep up with the many channels' customers use to remain relevant. Marketo steps in as one of the…
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