Complex products, clear buying journeys.

CONTENT SUPPLY CHAIN AUTOMATION

Product data to published spec sheet: authoring, AI tagging, localization, reuse across AEM and Workfront. Assessment from $15,000, 4–6 weeks.

B2B MARKETING OPS ON MARKETO + SALESFORCE

Lead lifecycle, distributor and dealer routing, sync health, and attribution across Marketo and Salesforce.

CLAUDE COPILOTS FOR SALES ENABLEMENT

Source-grounded copilots answer spec and compatibility questions, draft RFP responses, and brief reps, governed with approval gates.

CONTENT SUPPLY CHAIN MATURITY ASSESSMENT (FROM $15,000)

4–6 weeks mapping product content from data to publication: where it stalls, which automation pays back first. Scorecard and 90-day plan.

CLAUDE READINESS ASSESSMENT (FROM $15,000)

Executive alignment, prioritized AI use cases with ROI, and a governance model IT and legal approve. Entry to the FrontRow methodology.

It industrializes the path from product data to published content. Manufacturers manage thousands of SKUs, spec sheets, and localized variants; NextRow's content supply chain practice, built on Adobe tools including AEM and Workfront, automates authoring, tagging, and reuse, with the AEM Assets Rapid Deployment Kit cutting deployment time by up to 60%.

Yes. This is one of NextRow's core practices. As an Adobe Gold Solution Partner with a long Marketo practice, NextRow runs a fixed-scope Marketo to Salesforce Sync Health Check covering sync errors, lead routing, distributor and dealer hierarchies, and attribution, then remediates on a fixed-fee plan.

It puts your product knowledge to work in the selling moment: answering spec and compatibility questions from approved documentation, drafting RFP responses, and preparing account briefings. NextRow, an Anthropic Claude Certified Partner, builds these copilots with approval gates and source-grounded answers so engineering-grade accuracy holds.

Quickly, with proof behind it: QuipTag, NextRow's AI metadata product for AEM Assets, delivered up to 80% faster tagging across thousands of assets at a Fortune 100 company. For manufacturers, the same pattern makes spec sheets, CAD-derived imagery, and localized collateral findable and reusable.

They change where it pays off. With 6-to-18-month cycles and multiple stakeholders, the highest-ROI applications are consistent nurture (Marketo), clean handoffs to sales (Salesforce), and copilots that compress response time on technical questions. NextRow's FrontRow assessment, from $15,000, ranks those against your pipeline.

From four markets (Schaumburg, Markham, Hyderabad, and Dubai) in a follow-the-sun, 24-hour build cycle with 24×5 managed operations. Regional teams get same-time-zone support while one delivery backbone keeps standards and governance uniform.