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CJA implementation: dashboards to decisions in 30 days, with cross-channel stitching, Adobe Analytics migration, and a Claude analyst copilot on top.
WHERE CJA SITS · ADOBE CX ANALYTICS
Adobe now groups its measurement products under Adobe CX Analytics.
Still its own named product and still the cross-channel journey measurement engine. A working CJA deployment needs no re-implementation.
Asset and content performance measurement, where GenStudio output and AEM Assets metadata pay back. For teams running a content supply chain at volume.
Adobe positions this as the evolution of Adobe Mix Modeler: cross-channel spend and incrementality. A different question from journey measurement.
Adobe portfolio structure as of September 2026. Licensing is set by Adobe; NextRow implements and operates what you license.
THE DIFFERENTIATOR · + AI
Dashboards describe. NextRow adds a Claude layer that interrogates, explains, and watches your CJA data.
Natural-language questions against CJA data views, with governed read-only access. Every stakeholder gets an analyst.
CLAUDE COPILOTS →Claude drafts weekly narratives from CJA workspaces: what moved, and what to check next.
CLAUDE AGENTS →Agents watch journey metrics for drift, correlate them with KoruIQ tag monitoring, and open tickets with evidence.
KORUIQ OBSERVABILITY →SERVICES
Connections, data views, and decision-grade workspaces in 30 days.
Identity strategy and field-based stitching across web, mobile, call center, and offline events.
Report suite inventory, XDM schema design, data view mapping, and workspace rebuilds.
Adobe Journey Optimizer events stitched into CJA, closing the activation-to-measurement loop.
AJO SERVICES →CJA views over AEM content performance, sharpened by QuipTag AI metadata across AEM, Adobe Analytics, and CJA.
QUIPTAG →DATA INTEGRITY
KoruIQ, NextRow's MarTech observability platform, monitors tags, data flows, and media-spend integrity upstream of CJA. At a Fortune 100 pharmaceutical company it identified $4M per year in recoverable media spend.
30
days from dashboards to decisions in NextRow's CJA scope
$4M
per year in recoverable media spend identified by KoruIQ at a Fortune 100 pharma
up to 80%
faster metadata tagging with QuipTag for richer CJA content dimensions
24×5
managed analytics operations from NextRow's global centers
RUN · MANAGED SUPPORT
Three monthly tiers, 24×5 operations. Compare all five Adobe platforms on the Adobe practice overview.
STARTER · 20 HRS / MONTH
$3,000/mo
Workspace support, data view upkeep, ad-hoc analysis.
STANDARD · 40 HRS / MONTH
$5,500/mo
Stitching maintenance, new connections, reporting builds.
PREMIER · 80 HRS / MONTH
$9,500/mo
Embedded analytics team with migration and copilot workstreams.
HOW WE ENGAGE
ASSESS
A fixed-scope review of data sources, identity, and reporting gaps, with a 90-day plan.
PILOT
One stitched data view and workspace set. Dashboards to decisions in 30 days.
PRODUCTION
Cross-channel identity, Analytics migration, and KoruIQ monitoring at scale.
RUN
Support tiers from $3,000/month, with Claude copilots on top.
SCOPE, STATED PLAINLY
In 30 days on an instrumented stack: connections to your primary data sources, a stitched cross-channel data view, your first three decision-ready workspaces, and analyst enablement. Full Adobe Analytics migration, new instrumentation, or historical backfill are scoped separately.
PROOF
PER YEAR
$4M
Broken tags corrupt CJA data views long before anyone questions the dashboard. Daily scanning catches the break in 24 hours.
READ THE KORUIQ CASE STUDY →ANSWERS · FAQ
NextRow scopes CJA implementations to move from dashboards to decisions in 30 days: connections, data views, and the first decision-grade workspaces in one month. Larger stitching and migration workstreams phase in behind that first release. The build is delivered by NextRow's Adobe Gold Solution Partner analytics team.
Analytics support runs $3,000, $5,500, or $9,500 per month for the Starter (20 hours), Standard (40 hours), and Premier (80 hours) tiers. Hours cover data views, workspace builds, stitching maintenance, and analyst support across CJA. Operations run 24×5 from NextRow's global delivery centers.
Yes. NextRow migrates Adobe Analytics implementations to Customer Journey Analytics, covering report suite inventory, schema design on Experience Platform, data view mapping, and workspace rebuilds. The same team supports both platforms under the Analytics tiers from $3,000 per month, with Adobe Gold Solution Partner accreditation behind the work.
Cross-channel stitching joins events from web, mobile, call center, and offline systems into one person-level journey inside CJA. NextRow designs the identity strategy, field-based stitching, and data views that make the joined journey queryable. Done well, it replaces channel-siloed reporting with one sequence of record, the core of the 30-day implementation scope.
KoruIQ, NextRow's MarTech observability platform, continuously monitors tags, data flows, and media spend integrity upstream of CJA. At a Fortune 100 pharmaceutical company, KoruIQ identified $4M per year in recoverable media spend. Pairing KoruIQ with CJA means decisions rest on verified data, not assumed data.
A Claude analyst copilot is a governed AI assistant that answers natural-language questions against your CJA data views, drafts analyses, and flags anomalies for human review. NextRow builds these copilots as an Anthropic Claude Certified Partner, with permissions scoped to read-only data access. It extends a lean analytics team rather than replacing it.
A CJA build scoped to a month, data integrity monitored by KoruIQ, and a Claude copilot that answers the questions your dashboards can't.