How Marketo Fits Into the Adobe Experience Cloud?
The acquisition of Marketo by Adobe in September 2018 made huge news across the marketing technology world. The whopping $4.5 billion deal provides Adobe the much-needed boost to rapidly expand it’s presence in B2B world.Let’s start our journey with a typical B2B large...
What Is Adobe Experience Cloud and How It Benefits You
The Digital arena has evolved significantly and continue to evolve. With the proliferation of smartphones, tablets come the skyrocketing customer expectations, brands are forced to rethink the strategies to win/retain their customers. To meet the contemporary competitive...
Adobe Experience Cloud Platform: Empowers and Creates Experience Business
The contemporary digital sphere is advancing leaps and bounds, and each passing minute is adding enormous and complex data in the digital storehouse of the companies. The data is streaming inside through website, apps, social platforms, email campaigns, along with call center...
Adobe Acquires Magento: Experience Cloud Will Soon See Native Commerce Capabilities
Adobe – the market leader in multimedia and creativity software products, announced that it has entered into an agreement to acquire Magento Commerce, a leading e-commerce platform, for $1.68 billion. The deal is in the final stage and will be accomplished until the third...
