Deciphering your visitor journey, understanding their entry and exit points, and presenting the right content at right time, is easier said than done. The data needs to be curated, cleansed, enriched and translated into actionable insights before it can be put to work doing something meaningful, precise, and powerful that drives customers to click, call, buy or act.

Web Analytics

Web Analytics

As companies demand a better return on their marketing investment, measuring your campaign results and getting a complete picture of your audience with broad-based analytics are more important than ever.

Using digital and social analytics, we help you to understand what motivates your audience and drives them to act based on real behaviors, rather than assumptions. Measure campaign effectiveness in real time so you can promote what works and change & what doesn’t. Get the knowledge you need to defend and grow your marketing budgets.

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Ideas & Insights

DAM vs CMS
digital assets

How Is Digital Asset Management (DAM) Different from Content Management System (CMS)?

The amount of digital content generated every day is overwhelming for the enterprises. With the CMS platforms such as Wordpress, Drupal, and enterprise platforms such as…
Boost Your UGC
Marketing Automation

Boost Your User-Generated Content (UGC) Production With Experience Manager Livefyre

The cutthroat competition of online marketing has made it mandatory for businesses to meet the surging demands of contents by audiences. The delivering of the…
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Marketing Automation

How to get the most out of Marketing Automation?

Marketing Automation is not magic. But mastering the automation process to send the right message at the right time to the right customer is what…